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AI Data Auction

Licensed text corpora

A licensed text corpus is a body of articles, books, forum posts or documents that a rights holder licenses to AI developers for training or retrieval.

Last reviewed

What licensed text corpora contains

  • Articles, books or posts
  • Metadata and timestamps
  • License terms and permitted uses
  • Update feeds

Who buys it and how it is priced

Licensed text corpora: buyers and pricing
AttributeValue
Belongs topretraining data
Main buyersFoundation-model developers and search and answer products
PricingLarge publishers and platforms negotiate annual fees, some reported in the tens of millions of dollars. Smaller owners use marketplaces with revenue-share or per-use terms.

Quality criteria and risks

Quality criteria

  • Clean rights chain
  • Freshness
  • Uniqueness versus the public web
  • Structured metadata

Risks

  • Disputed rights
  • Scraped content mixed in
  • Unclear scope for training versus display

Providers that list licensed text corpora

Auction and pricing mechanisms that fit

  • Posted-price sale: Fits catalogue datasets that can be sold many times, such as cloud data exchange listings.
  • Revenue-share licensing: Fits long-term content licenses where value is uncertain up front and both sides want to share upside.
  • English auction: Fits one-off, scarce assets where buyers can see each other, such as a unique archive of footage or a rare-language speech corpus.

Key terms

data licensing
Data licensing is the grant of rights to use a dataset for stated purposes, in return for payment or other terms.
opt-out
An opt-out is a signal or process by which a rights holder tells AI developers not to use their content for training.
fair use
Fair use is a US copyright doctrine that permits some uses of copyrighted work without permission.
revenue share
Revenue share is a payment model in which a data owner receives a percentage of the revenue generated from using the data.

Frequently asked questions

How much do AI labs pay to license text?
Reported deals range from undisclosed sums to figures such as about $60 million a year for Reddit and Google. See the deal tracker for dated, sourced examples.